The founder of the brand is known as one of the "Antwerp Six", a group of avant-garde fashion designers who graduated from the Royal Academy of Arts. Dirk Bikkembergs created provocative, innovative and energetic collections, dedicated to modern man, - strong, healthy, virile.

Under his direction the brand, that presented fashion shows in football stadiums in Milan and Barcelona, became the pioneer in the world of sport fashion. Dirk Bikkembergs was the official designer of the leading Italian football team "Inter", worked with Spanish team "Malaga" and Slovenian national football team. In 2018 Bikkembergs was chosen as the official partner of the Russian Football Union in the formal wear category.

The motto of Dirk Bikkembergs is: "Mens sana in corpo sano" (A sound mind in a healthy body). The brand aims towards a dynamic, modern man who wishes to be fashionable and contemporary.

Lee Wood, English born, has been appointed as creative director for Dirk Bikkembergs in 2016. He graduated from the Berkshire College of London with a diploma in Art and Fashion Design. In 1998 he moved to Milan where he collaborated with some of the most important fashion brands and, a few years later, opened his own brand. Talented designer continue the heritage of high-profile brand Dirk Bikkembergs worthily, reopen the communication between fashion and the universe of football.

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